Pengaruh Literasi Keuangan terhadap Keberlangsungan Usaha UMKM dengan Pengelolaan Keuangan sebagai Variabel Mediasi di Purwakarta
DOI:
https://doi.org/10.55606/jumbiku.v6i2.7592Keywords:
Business Sustainability, Financial Literacy, Financial Management, Path Analysis, Sobel TestAbstract
This study examines how financial literacy affects the sustainability of MSMEs in Purwakarta Regency, with financial management tested as a mediating variable. This study was conducted because many MSMEs still face obstacles in managing their business finances, which can affect business sustainability. The purpose of this study is to analyze the influence of financial literacy on business sustainability and to determine the role of financial management as a mediating variable. The study used a quantitative approach with a causal design. Data were obtained from 132 MSMEs through the distribution of structured questionnaires. Data analysis was carried out using multilevel regression, path analysis, and the Sobel test with the help of SPSS. The results showed that financial literacy had a positive effect on financial management (β = 0.843; p = 0.000) and a direct effect on business sustainability (β = 0.411; p = 0.000). However, the results of the Sobel test showed that financial management did not mediate this relationship (Z = 1.897; p = 0.058). These findings indicate that the level of financial literacy of MSMEs plays a greater role in maintaining business continuity than financial management. The results of this study are expected to provide input for MSMEs and local governments in developing programs to improve financial literacy.
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