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PENGARUH BEAUTY VLOGGER TERHADAP KEPUTUSAN PEMBELIAN PRODUK KECANTIKAN OLEH KONSUMEN GEN Y DAN GEN Z
Dinda Tiara Luqman,
UNIVERSITAS LAMPUNG, Indonesia
Aida Sari,
UNIVERSITAS LAMPUNG , Indonesia
Dwi Asri Sit,
UNIVERSITAS LAMPUNG , Indonesia
Driya Wiryawan,
UNIVERSITAS LAMPUNG, Indonesia
197-209
2022-11-21
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E-ISSN: 2827-8372
P-ISSN: 2827-8364
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